Who Really Won The Super Bowl?

FOLLOW FORBES TODAY'S TOP STORIES FEBRUARY 2, 2015

FORWARD TO A FRIEND

The Biggest Winners And Losers Of Super Bowl 49 Tom Brady and Bill Belichick are the big winners, while Pete Carroll and insurer Nationwide both left viewers scratching their heads after the Super Bowl. Read More > SHARE: How Kraft, Belichick And Brady Made Patriots A $350 Million Brand Revenue streams like sponsorships, luxury seating and non-NFL revenue streams associated with the team are ways an NFL team can boost its brand value over and above its rivals. Read More > SHARE: A Quarter Of Fans Will Blame God For Losing The Super Bowl If Seahawks fans decide to play the blame game, some of them will overlook deflated footballs and hold God responsible. Read More > SHARE: Did Your Team Lose The Super Bowl? Blame Pete Carroll And Your Dad After the Seattle Seahawks dramatically lost Sunday’s Super Bowl, coach Pete Carroll became a convenient scapegoat. Read More > SHARE: Jeep's 'This Land Is Your Land' Ad And Its Multifaceted Globalism Fiat Chrysler returned to the Super Bowl with three television advertisements on Sunday, including one “statement” commercial by Jeep about the brand’s global ambitions that also plopped down some extra cultural baggage. Read More > SHARE: Rating The Best 2015 Super Bowl Spots With Ad Legend Lee Garfinkel Agencies, for their part, increasingly treat Super Bowl Sunday as a singular opportunity, crafting high-impact spots that will not only sell products but generate buzz, both informally, and in metrics like USA Today’s Super Bowl Ad Meter. Read More > SHARE: Unnecessary Roughness? 2015 Super Bowl Ads Pull At Heartstrings Katy Perry’s halftime show served as a candy-colored counterpoint to this year’s Super Bowl ads, largely a swath of emotional, sometimes sad, even grim spots—punctuated with humor from Kim Kardashian and Lindsay Lohan, of all people. Read More > SHARE: 'Fifty Shades Of Grey' Super Bowl Spot Cracks A Smile What’s interesting about this one is, aside from the whole “selling a female movie at the Super Bowl” angle, the fact that it basically trumpets its own laurels. It trumpets the trailer viewers, the book sales, etc., etc. Read More > SHARE: