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| Friday, February 6th 2015 |
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Just in time for the Grammy Awards on Sunday night, Terry O’Reilly will look at how hit songs are marketed. Music sales — including digital downloads — are in marked decline, with Apple’s iTunes having a seen a 14% drop in sales last year. Meanwhile, streaming is on the rise with services like Spotify and Songza. All of this has prompted recording artists to turn to inventive marketing ideas to sell their albums. From the first 24-hour music video to hiding lyrics in library books, to
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downloading a new album onto 500 million music libraries to the opposite strategy of issuing just one copy of a new album, marketing hit songs has never had more interesting notes. Find out how the music industry is using marketing…Tune in to Under the Influence, Saturday at 11:30 a.m., 12 noon NT.
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What makes a man? It's a question Thomas Page McBee has been grappling with for years. He was born female, but always saw himself as a boy...Not a man, for that word always made him uncomfortable, no doubt because of the two most-central men in McBee's life. His father abused him for years as a child. And a shadowy, hooded man held him at gunpoint in a robbery that nearly left him dead. If this was manhood, then Thomas Page McBee didn't want it.
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At a time when many transgender stories are reduced to a simple narrative of "I was born in the wrong body, but I'm in the right one now," Thomas Page McBee talks about the tangled road he travelled to becoming himself. His acclaimed new memoir is called Man Alive. He’ll speak to Anna Maria Tremonti on The Current, Thursday at 8:30 a.m., 9 a.m. NT.
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When Kim Thuy was just 10 years old, she and her family fled Saigon by boat, eventually settling in Quebec. Kim fictionalized that boat trip and fragments of her life before and after in her novel Ru, one of the contenders in this year's Canada Reads competition. She’ll speak with Shelagh Rogers on The Next Chapter, Monday at 1 p.m., 1:30 NT.
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As a people with their own distinct culture, Canada’s East Coasters are known as compelling storytellers. Except for one: The Bad Storyteller of Newfoundland. Tune in to The Irrelevant Show to hear his yarns about misplaced glasses and wrong numbers. That’s on Thursday at 11:30 a.m., 3:30 p.m. NT.
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Newspapers, publishing and the recording industry may all be in deep trouble in this age of online media. But pronouncements about the death of radio are premature. Contributor Garth Mullins believes we're witnessing the dawning of a radio renaissance. Don’t miss Ideas on World Radio Day — Friday at 9 p.m., 9:30 NT.
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