Mark Ronson: How sampling transformed music
16:50 minutes · TED2014
In this mind-blowingly original talk, watch DJ Mark Ronson scramble 15 TED Talks into an audio-visual omelette, and trace the evolution of "La Di Da Di," Doug E. Fresh and Slick Rick's 1984 hit that has been reimagined for every generation since. Sampling isn't about "hijacking nostalgia wholesale," says Ronson. It's about inserting yourself into the narrative of a song while also pushing that story forward.
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