The one curation best practice you're not doing

Hello Scoopiteer, Happy Friday! Ally here with your weekly Scoop.it update. Finish the week strong and feed your brain with these gems: How To Develop a Winning Social Media Management Strategy It’s 2015: you’ve probably sent a Tweet in your lifetime. You know all about Snapchat, and you’ve even lost a few hours to Instagram. But does that make you a social media guru? Of course not—unless you consider your 13-year-old niece a guru. Read more. The one content curation best practice that you might not be doing  You want content curation resources? We've got content curation resources. I can preach until my face turns blue about content curation and content marketing best practices, but none of it really matters unless you're also doing this one very important thing. Read more. Content is the fuel of email marketing: here's how to ignite it This post contains excerpts of our recently published ebook: “ROI or RIP: the lean content marketing handbook for SMBs.” According to research performed earlier in 2014 by Gigaom and reported by eMarketer, email marketing is still the most commonly used method of digital marketing, with a whopping 86% of respondents claiming to use it. If that’s not enough, though, over half (59%) of B2B marketers surveyed by HubSpot say that email marketing is the most effective channel for generating revenue. Read more. 7 Actionable blogging tips for content marketers that are proven to get results Blogging remains the pillar of content marketing, particularly for SMBs. But when you browse many company's websites, you realize their blog is under optimized. So why is blogging for content marketing so difficult? Read more.

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