What 7 Brands Are Already Doing on the Apple Watch

Daily Digest March 10, 2015

What 7 Brands Are Already Doing on the Apple Watch Each use case is remarkably different By Lauren Johnson March 9, 2015, 4:41 PM EDT Apple debuted the long-awaited Apple Watch today, and as promised, it gives marketers a completely different way to think about mobile creative. A number of brands and tech names have already developed Apple Watch ... Read more »

At Launch, HBO's New Streaming Service Will Only Be Available on Apple Devices Debuts at $15 a month, in time for Game of Thrones By Sam Thielman March 9, 2015, 2:24 PM EDT

Here’s Why Your Favorite Brands Are Making Their Own Emoticons Mentos, Coca-Cola, GE, Comedy Central and more By Kristina Monllos March 9, 2015, 9:15 PM EDT

Should Your Agency Work for That Startup? Here's a Flowchart to Help You Decide How to tell the next big thing from a boondoggle By David Griner March 10, 2015, 9:12 AM EDT

Adweek Webinar Presented by NetBase

Game-Changing Millennial Marketing: A Playbook from Yum! Brands Tuesday, March 17, 2015, 1 PM ET | 10 AM PT February 27, 2015, 11:01 AM EST Yum! Brands—operator of Taco Bell, KFC and Pizza Hut—knows a thing or two about engaging the elusive millennial audience through insights gleaned from social listening. Hear from Andrew Ashton, who leads ... Read more »

24 Hours in Advertising: Tuesday, March 10, 2015 Toyota tests meteorologists and Microsoft encourages girls to love science By Katie Richards March 10, 2015, 12:00 AM EDT Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Read more »

Thrillist Media Group Is the Latest Media Company to Launch an In-House Agency The CoLab will cook up branded content for millennial males By Michelle Castillo March 10, 2015, 7:30 AM EDT Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula. The digital publisher announced the creation of The CoLab, its own in-house agency that will work with ... Read more »

Featured Jobs Assistant Professor, Web Design and Development UConn Digital Media and Design Storrs, CT   Account Executive Goldin Solutions New York, NY   Global Social Media Manager - Senior Level Bose Corporation Boston, MA   Copywriter Grow Norfolk, VA   Art Director Grow Norfolk, VA   See More Jobs »

BrandShare Content From iStock

6 Ways Your Business Can Use Great Visuals to Get Ahead of the Competition Without breaking the bank By Evan Tarantino March 9, 2015, 11:45 PM EDT Many small and midsized businesses face a dilemma when creating visual content. Few have the time or resources to produce original, high-quality imagery for every channel, yet today's consumer expects a constant ... Read more »

Why These Agency Execs Went Through Hell to Get Naked in These Ads (SFW) A rebranding that's more than skin deep By Tim Nudd March 9, 2015, 7:35 AM EDT Rebranding is rebirth. New York design and marketing firm Mode Design Group—which today becomes full-service agency Viceroy Creative—took that notion pretty seriously, as its principals posed for ... Read more »

Infographic: A Look Inside Programmatic Pricing See how different audiences and verticals compare March 8, 2015, 10:25 PM EDT Programmatic pricing's valleys and peaks, like in every other kind of ad sales, are driven by demand and a host of other often unforeseeable factors affecting different audiences and consumer segments. Read more »