Who's who, what's what in tech today

March 13     FOLLOW US      NEWS SPORTS LIFE MONEY TECH TRAVEL OPINION WEATHER USATODAY.COM   TECH   TECH   Tim Cook offered Steve Jobs his liver, new bio reveals     From Apple Watch talk to the company's hunt for a trillion-dollar valuation, high-flying Apple (AAPL) and its CEO Tim Cook may be burning up the limelight but co-founder Steve Jobs continues to cast a long shadow even in death.     Read Story

COLUMNIST           What cellphone companies don't want you to know Tips on how to stop carriers from handing over your info to advertisers.     TECH           Ellen Pao trial: Where does $16 million come from? Kleiner's lawyer accused her Thursday of blaming everything negative on discrimination.     TECH           SXSW tries to curb mayhem after last year's tragedy Festival organizers are trying to rein in, control and reduce crowds.     TECH           Tech Five: Box still sliding after earnings Company missed analyst estimates on quarterly earnings.     TECH           SXSW is starting; let the grumbling begin Construction, stifling traffic, overcrowding have dampened the joy. Yet, we still come.     COLUMNIST           Q&A: Find a long-lost classmate People search sites are great ways to find long-lost friends.     TECH           Twitter bans 'revenge porn' "It is a gratifying move," said University of Maryland law professor Danielle Keats Citron.     TECH           Facebook approves shuttle drivers contract The agreement is a major advance in growing effort to address income inequality in Silicon Valley.     TECH           Intel shares plunge on weak PC demand Intel warned first-quarter sales may be more than $1 billion lower than it had forecast.     The Day In Pictures Gallery A photo taken from Jersey CIty, N.J., shows a helicopter and rising moon near a building in Manhattan on early March 13.     Popular Stories 10 companies cut the most jobs in 2014 Nine solutions to fix Ferguson NBC News medical editor Nancy Snyderman resigns