| ||||||||
Geico's preroll ads were unskippable, and so were the rest of these spots
By Tim Nudd
March 6, 2015, 9:06 AM EST
Love was in the air this week, as three of the five spots on this week list are romance-themed (though one has a seriously unromantic twist ending). The other two, for Geico and Skoda, played cleverly with the format ...
Read more » | ||||||||
| ||||||||
| ||||||||
| ||||||||
Adam Lisagor joins CenturyLink campaign and Jägermeister crafts beautiful puzzles
By Katie Richards
March 6, 2015, 12:00 AM EST
Here's everything you need to know about the last 24 hours in advertising, in case you blinked.
Read more » | ||||||||
Everything seems to be going right for the entrepreneurial star [video]
By John Tejada
March 2, 2015, 12:56 PM EST
Kim Kardashian West has had quite a year, from breaking the Internet with a provocative magazine cover to starring in a Super Bowl commercial. The reality TV star spoke with Adweek about the success of her ...
Read more » | ||||||||
You too can create 'dirty energy'
By Tim Nudd
March 5, 2015, 1:35 PM EST
Pornhub is nothing if not savvy with its marketing, as seen in previous stunts like crowdsourcing a safe-for-work ad campaign and going big with a (short-lived) Times Square billboard. Now, the world's most ...
Read more » | ||||||||
| ||||||||
Making the dress fun again
By Kristina Monllos
March 5, 2015, 5:54 PM EST
Since joining Dress Barn two years ago, chief marketing officer Lori Wagner and her team have been quietly working on revamping the brand. How do you take a strip-mall, value-oriented chain and believably refresh its ...
Read more » | ||||||||
Global COO succeeds him as CEO
By Kristina Monllos
March 5, 2015, 1:39 PM EST
Interpublic Group has named a new head of its IPG Mediabrands division, which oversees media agencies such as Initiative and UM.
Read more » | ||||||||
Facial recognition technology used to fight domestic violence
By Tim Nudd
March 5, 2015, 2:12 PM EST
Here's an interesting use of facial recognition technology on billboards—to do something a little more inspiring than target you with the right products.
Read more » |
2015년 3월 7일 토요일
These Are the Week's Top Commercials. Vote For Your Favorite
피드 구독하기:
댓글 (Atom)
댓글 없음:
댓글 쓰기