After Conquering Reality TV, Kim Kardashian Is Taking the Mobile World By Storm

Television Today March 03, 2015

After Conquering Reality TV, Kim Kardashian Is Taking the Mobile World by Storm How she built a $74 million app addiction By Lauren Johnson March 1, 2015, 9:00 PM EST Kim Kardashian West first grabbed our attention in October 2007 with the premiere of E!'s Keeping Up With the Kardashians. Who could have guessed where that basic-cable reality show moment would lead? Since then, ... Read more »

Mentos Pack a Seriously Fresh Punch in This Hilarious Ad With a Perfect Twist Ending Brilliantly deranged spot for NOWMints By Gabriel Beltrone March 3, 2015, 7:14 AM EST

Fox Is Rebuilding Its Slate, One Hit at a Time Dana Walden on the network’s midseason momentum By Jason Lynch March 1, 2015, 9:00 PM EST

24 Hours in Advertising: Tuesday, March 3, 2015 Geico nails pre-roll ads and Converse kicks off 'Made by You' campaign By Katie Richards March 3, 2015, 12:00 AM EST

BrandShare Content From Turn

Here's How to Make Sure Your Brand Is Safe Online Avoiding the pitfalls of ad placement By Turn March 2, 2015, 11:45 PM EST Reach, accessibility and scale of audience may have changed over the past decade, but brands are still concerned with how ads are placed. That's because placement is context, and context is everything. Read more »

Always Unveils 'Like a Girl' Sequel Showing Girls Redefining the Phrase for Real Scenes of strength, skill and confidence By Tim Nudd March 3, 2015, 2:05 PM EST The original Always "Like a Girl" commercial—which broke last summer and got 56 million views on YouTube before getting a plum Super Bowl ad slot last month—was primarily a challenge. It urged ... Read more »

Ad of the Day: This Beautiful Ad Council PSA Reminds Us We're All Human Underneath Dancing skeletons, warm embraces and a few tears By Katie Richards March 3, 2015, 11:15 AM EST Prepare to feel all of the feels—and have a box of tissues nearby—as you watch this PSA about bias and diversity from the Ad Council. Read more »

Featured Jobs Staff Writer: Wine, Beer & Spirits San Francisco Chronicle San Francisco, CA   Managing Editor CafeMom New York, NY   Entertainment/Pop Culture/Lifestyle Host Major Entertainment & Lifestyle Brand New York, NY   Graphic Designer MAC Presents New York, NY   Content Marketing Manager Manhattan Prep New York, NY   See More Jobs »

How Leonard Nimoy Created an Alien Who Embodied the Best of Humanity Mr. Spock proved logic, loyalty and optimism could coexist By Sam Thielman February 27, 2015, 3:11 PM EST One story often told by Leonard Nimoy, who died today at age 83, was that quite a few fans of his Star Trek character, Mr. Spock, assumed Nimoy himself was a real scientist. Read more »

This Mika Brzezinski and NBCU Tour Is All About Empowering Women Leaders Morning Joe co-host brings her bestseller to life By Katie Richards March 2, 2015, 9:00 AM EST In 2011 Mika Brzezinski released her powerful New York Times bestselling manifesto, Knowing Your Value: Women, Money and Getting What You're Worth—a must read for women everywhere. And now, Brzezinski, ... Read more »

Nickelodeon Unveils Subscription Service for Preschoolers at Upfront Noggin app will stream Blue's Clues and more for $5.99 a month By Sam Thielman February 25, 2015, 5:48 PM EST Starting March 5, Nickelodeon will debut a streaming service for TV's smallest viewers: Noggin, a preschool-targeted, ad-free app that will stream reruns of Blue's Clues; Little Bear; Ni hao, Kai-Lan; and ... Read more »