Google Play gets paid search ads; 7 errors made when selling to large corporates and how to avoid them; Innovyz’s new industry focus

HOME | ADVERTISE | CONTACT US Dear StartupSmart reader, Google has announced it is going to begin introducing paid search results for apps into its Google Play app store, with the news drawing a mixed reaction from Australian app developers. Adelaide-based international business accelerator Innovyz has opened applications to the first of its industry-focused nine-month Innovation programs, with applications now open for high growth businesses in the health tech sector. High-flying Simon Hackett-backed aviation app wins industry award and major defence contract. Handkrafted, the online marketplace that allows people to buy custom-made items from craftspeople and artisans, has attracted $25,000 in seed funding from QUT Creative Enterprise Australia. Seven errors entrepreneurs make when selling to large corporates and how to avoid them. A Sydney startup hopes to make the recruitment process easier by eliminating phone interviews and replacing them with video. For some people, such as those on the higher-functioning end of the autism spectrum, technology can be a vehicle for personal and social growth. White collar crime and metadata: beware of building a new honeypot. Kye White, Editor A case of pay to (Google) Play? Android app store getting paid search ads by Andrew Sadauskas Google has announced it is going to begin introducing paid search results for apps into its Google Play app store, with the news drawing a mixed reaction from Australian app developers. VIEW ALL NEWS Online craft marketplace gets a handy $25,000 funding boost from QUT Creative Enterprise Australia  By Eisha Gupta Handkrafted, the online marketplace that allows people to buy custom-made items from craftspeople and artisans, has attracted $25,000 in seed funding from QUT Creative Enterprise Australia. High-flying Simon Hackett-backed aviation app wins industry award and major defence contract by Andrew Sadauskas AvSoft Australia has taken out Australia’s top prize for civil aviation innovation, with the electronic flight bag app also winning a major contract with the Australian Army. Seven errors entrepreneurs make when selling to large corporates and how to avoid them by Shane Goldberg The dream of many tech startups is to partner with, or sell their solution to, large companies that will either pay them a truckload of money or on-sell their products through their huge distribution channels. Health techs first up for industry-focused Innovyz accelerator programs by Andrew Sadauskas Adelaide-based international business accelerator Innovyz has opened applications to the first of its industry-focused nine-month Innovation programs, with applications now open for high growth businesses in the health tech sector. THE NEWS WRAP: Samsung releases “ambitious” new flagship smartphones by Kye White Samsung has unveiled its latest flagship smartphones, the Galaxy S6 and the Galaxy S6 Edge. READ MORE Technology as a social lifeline for kids with Asperger’s by  John Selby For some people, such as those on the higher-functioning end of the autism spectrum, technology can be a vehicle for personal and social growth. READ MORE Video recruitment platform could put an end to phone interviews by Eisha Gupta A Sydney startup hopes to make the recruitment process easier by eliminating phone interviews and replacing them with video. READ MORE White collar crime and metadata: beware of building a new honeypot By John Selby With the struggle by law enforcement agencies to keep pace with new technologies has come calls by the agencies for additional investigatory powers. READ MORE