Daily Digest March 04, 2015

Shazam Will Make Its Smartwatches Debut Later This Year Music app looks to become more ubiquitous By Christopher Heine March 3, 2015, 6:27 PM EST Shazam has designs on reaching a much broader audience through platforms beyond smartphones. The music-and-TV app later this year will include functionalities on smartwatches, the company revealed today at Mobile ... Read more »

AT&T’s Catherine Borda Spills the Secrets to Millennial Marketing Decoding how they use smartphones By Lauren Johnson March 3, 2015, 8:45 PM EST

Vince Vaughn and Co-stars Pose for Idiotic Stock Photos You Can Have for Free Getty and Fox team up for Unfinished Business stunt By Alfred Maskeroni March 3, 2015, 12:19 PM EST

BrandShare Content From the Trade Desk What Can the Evolution of TV Teach Us About the Future of Advertising? The rise of programmatic By Jeff Green March 3, 2015, 11:45 PM EST

Why So Many People Are Suddenly Wearing $600 Canada Goose Coats Thank Sundance, Kate Upton and penguins By Robert Klara March 3, 2015, 12:00 AM EST Supermodel Kate Upton is already known for her enormous … accomplishments, but her most impressive by far took place in December 2012. Wearing little more than boots and a bikini bottom, the 20-year-old ... Read more »

24 Hours in Advertising: Wednesday, March 4, 2015 Always continues the 'Like a Girl' campaign and brands promote love in 2015 By Katie Richards March 4, 2015, 12:00 AM EST Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Read more »

Oreo Gets 10 Artists to Produce Beautifully Dreamy Outdoor Illustrations Creative expressions of 'play' By Tim Nudd March 4, 2015, 7:58 AM EST The "Play with OREO" campaign, which launched in January, continues this month with a lovely new set of out-of-home ads featuring groovy illustrations from 10 artists. Read more »

Featured Jobs Staff Writer: Wine, Beer & Spirits San Francisco Chronicle San Francisco, CA   Senior Graphic Designer Fox Networks Group Stamford, CT   Reporter/Writer (Off-Air Reporter) NBCUniversal Miami, FL   Public Relations Account Associate LaunchSquad Cambridge, MA   Marketing Manager St. Martin's Press New York, NY   See More Jobs »

Guy-Centric Spike Network Hopes Scripted Shows Like Tut Will Entice Female Viewers Unveils rebranding effort at Upfront By Sam Thielman March 3, 2015, 5:25 PM EST Viacom's bro-centric Spike network hasn't been in the upper echelons of cable TV in the recent past, but the company plans to change all that. Today at Manhattan's Cipriani 42nd Street, a cavernous ... Read more »

With 60% of Traffic Coming From Mobile, The Knot Redesigns for the Millennial Wedding More room for brand partners, from Invisalign to insurance By Michelle Castillo March 4, 2015, 9:39 AM EST XO Group's The Knot—which reportedly has helped plan 25 million weddings—has reached its own big day. The popular wedding-planing hub relaunched its site late Tuesday night, with the goal of ... Read more »

This Mobile App Firm Gives Startups Office Space (and Free Ice Cream) Counts P&G and Barneys as clients By Lauren Johnson March 3, 2015, 8:48 PM EST Specs Who Founder Rameet Chawla (l.) and director and chief strategist Ryan Matzner What Mobile app development firm Where New York Read more »